Watertown Farmer’s Market Preview

If you’re like us, you’ve been counting down the days until the opening of the 2017 Watertown Farmers’ Market! Luckily the season is well underway, with the market now open every Thursday through October 26th, rain or shine, from 2-6 PM. The market is back at its usual location on the green in front of the Mosesian Center for the Arts, at the corner of Arsenal and Kingsbury Streets.

This year, the WFM will be managed by The Town of Watertown and Live Well Watertown, under the generous sponsorship of athenahealth. There’ll be old favorites and some new faces around, too! To get the rundown, we recently chatted with Coordinator of Live Well Watertown Stephanie Venizelos. 

We understand the market is under new management. Can you walk us through that?

From its founding in 2014 through 2016, the WFM had been run by Relish Management, who did an excellent job establishing the market as a community marketplace for fresh produce, farm, and specialty products. The Town of Watertown has now assumed management of the WFM in collaboration with Live Well Watertown, under the continued sponsorship of athenahealth. This collaboration is a natural extension of LWW’s ongoing mission to promote healthy and active living through its community partnerships and educational programs. As Coordinator of LWW, I will be managing the overall operations, and WFM Coordinator Ashley Wenger will assist with overseeing the market on the ground week-to-week. 

What’s important for first-time WFM visitors to know?

The WFM continues to offer a wide variety of local products including vegetables, fruit, meat, eggs, fish, cheese, teas and herbal mixes, fresh juices, cut flowers, bread, and sweet baked goods, as well as specialty items like ice cream, havlah, and more. Thanks to some new vendors coming on board, we’ll be offering an even wider selection of fresh produce from local MA farms.

Our commitment to provide easy parking access is ongoing, with ample free parking in surface lots and in the garage abutting the market. There is also bus service to the site, and plenty of on-the-street bike storage.

What’s new at the market this year?

We have some fantastic new vendors coming this season! Middleboro’s Freitas Farm and Spring Brook Farm in Littleton are joining us, offering an amazing array of fresh produce. Local Watertown vendor Chrissy’s Crumble will be selling their delicious selection of specialty granolas. While Iggys Bakery will continue as a monthly vendor, newcomer OMG! Bagels will be on hand every week, stocked with freshly made New York style bagels. Evy Tea will bring their delicious selection of organic, direct sourced, whole leaf premium cold brew teas. Somerville favorite Deanos Pasta will offer a delicious spread of pastas and sauces. And if you’ve never heard of halvah, you’re in for a real treat with the arrival of Halvah Heaven, the only artisinal purveyor of this delectable (and healthy) candy in North America!

Along with our popular community booth that features local non-profits and community groups, we’ll be hosting a table focusing on what’s new in Watertown, with a changing array of representatives from town departments on hand to offer the absolute latest on town initiatives.

And our wonderful LWW volunteers, along with others from the community, will be with us on site each week, offering assistance to our visitors and helping to make every visit to the WFM an enjoyable and fruitful experience.

What’s the best way to keep track of market happenings? 

Our website is continually updated, and we’ll be posting regularly on FB, Instagram, and Twitter, so make sure you’re following us on social media. You can also always contact us via email with any questions, at watertownmarket@gmail.com.

Finally, what’s your favorite resource for great recipes we can use to cook up the fresh ingredients we’ll buy at the WFM this year?

Of course, Epicurious is always an excellent site to visit for a steady stream of wonderful ideas all summer long. We also recommend Waltham Fields Community Farms as a wonderful local resource for farm-to-table fare.